The world is changing. Our generation, the rulebreakers and anarchists, want to leave a positive impact on the world around us.

We understand that living sustainably isn't always easy, especially in a world of mindless consumerism that destroys our mind and planet.

Yet we're not only about being typically sustainable. We're also about championing all humans, and giving them a safe space to be unapologetically themselves.

We're saying

f*ck you to insecurity, to unattainable beauty standards, to unrealistic expectations, and mindless consumerism

No compromise. Be unapologetically you every day.

For people

  • Providing a safe space for everyone

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  • Developed by our customers, for our customers

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  • Celebrating individuality every day

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Let us take the weight of the world off your shoulders

For the planet

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So far with Carbon Trap we've...

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  • Planted 300 Elephant Grass plants

  • Captured 7,982kg CO

  • Planted 6,000 wildflowers

  • Offset 22,765 car miles

  • Offset 6,532 kw energy

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Part of the circular economy

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