Haircare that f*cking works
Kiss goodbye to bad hair days
We're taking a stand, and eliminating the bad hair day, giving people the power to be unapologetically themselves
Best sellers
Results that shine for themselves...



How it works...
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Get your high powered shampoo & conditioner
Shop shampooChoose either a starter set or refill pouch. Our starter sets come with aluminium bottles for life which use 99% less plastic than traditional bottles
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Refill as needed or subscribe & save
Save 15% nowNever run out again with no-stress deliveries to match your hair wash schedule. Subscribe to save with every wash (we'll let you cancel on us at anytime)
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Pair with accessories to reach hair heaven
Shop accessoriesTake your haircare to the next level with our healthy hair accessories which care for your hair scalp to tip, giving you strong and healthy strands with a mirror-like shine